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Tuesday, May 16 • 12:00pm - 12:50pm
WTF Is Programmatic? FILLING

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Whether you are new to AdTech or an old hand, the amounts of unnecessary jargon, useless acronyms, and complicated behind the scenes stuff can seem impossible to understand. So, This talk will dive into what “Programmatic” means with straight language, intelligent analogies, and probably some expressive hand gestures.

It’s a maddeningly pervasive system, one which affects all of us. Did you know that more trades are done over programmatic systems every day than the NYSE does in a year? IN. A. F$%&ING. YEAR. The system is colossal, but it’s not too complex to understand, we promise. You’ll walk away ready to wield Programmatic as any knight could wield  knows his sword.


avatar for Aquiles La Grave

Aquiles La Grave

Founder + CEO, Brandzooka
I am the Founder and Product leader at Brandzooka. I develop and scale web services that disrupt and delight. I build teams and create the space for people to deliver extraordinary results and develop Market Product Fit. | | I also write for publications such as AdAge and Do... Read More →

Tuesday May 16, 2017 12:00pm - 12:50pm
Galvanize 1023 Walnut St, Boulder, CO 80302, USA

Attendees (88)