Ed and his co-founders at Goally are on a mission to help parents build their children's independence and self-confidence, while giving those parents a break from emotionally-draining and endless reminders. All while freeing kids from always feeling "bossed around". They aim to meaningfully reduce anxiety and stress in millions of family homes, with an early focus on children with autism, ADHD and Down Syndrome. More time for kids to be kids, and for parents to enjoy them!

Prior to working at Goally, Ed was a Director of Engineering at Qualcomm where he created and led a global team working on 4G LTE.